[01] / INDEPENDENT DESIGN STUDIO
LONDON — WORKING WORLDWIDE

MXY Design — make your product clear

We design landing pages, branding & productsWebsites designed to turn attention into leads

Trusted by teams behind products used by 60,000+ people across 100+ countries

Condé Nast Swytch OneHive NiftiPay
[ WHY YOUR WEBSITE STRUGGLES ]

WHY YOUR WEBSITE STRUGGLES TO GET
HIGHER CONVERSIONS.

[01]

Your brand andwebsite no longerreflect your business

Your business has moved forward,
but your brand and website still
communicate an earlier stage.

[02]

People visit yourwebsite, but don’ttake action

People are interested, but your value and next step aren’t clear enough to turn visits into action.

[03]

Your website feelsdated, so customerschoose someone else

If your website doesn’t look credible,
customers lose confidence and
choose someone else.

[02] / SELECTED WORK

OUR CLIENTS
VARY IN SIZE,
BUT NOT IN AMBITION.

[01]ECOMMERCE / WEBSITE / BRANDING
[02]B2B / BRAND / WEBSITE
[03]FINTECH / BRANDING
[ READY TO MOVE FORWARD? ]

MAKE YOUR WEBSITE
WORK HARDER.

START A PROJECT ↗
[03] / THE APPROACH

YOUR WEBSITE
IS YOUR
SALESPERSON.

01

WE MAKE YOUR OFFER CLEAR

We sharpen your positioning so people understand what you do, who it is for and why it matters.

02

WE MAKE YOUR BUSINESS CREDIBLE

We align your brand and website into one polished system that makes your business feel established and trustworthy.

03

WE MAKE YOUR WEBSITE CONVERT

We structure your website like your best salesperson—with clear messaging, strong proof and an obvious next step.

[04] / TESTIMONIALS

IMPROVED OPTIMISATION IN SALES FOR
65+ BUSINESSES.

Rushab Shah
RUSHAB SHAHCEO / ONEHIVE
“MXY gave us the clarity and confidence to take the brand forward.”
[ THE STORY ]

OneHive needed its positioning, identity and website to reflect the sophistication of its platform. The result was one coherent brand system built to support its next stage of growth.

David Sherman
DAVID SHERMANCEO / NIFTIPAY
“They made a new fintech brand feel credible from day one.”
[ THE STORY ]

NiftiPay had a strong product opportunity but needed the trust signals to match. We shaped a clear, credible brand foundation designed to give customers confidence from the first interaction.

Justice Bartley
JUSTICE BARTLEYCEO / ASTN
“The process was clear, collaborative and built around what we needed.”
[ THE STORY ]

ASTN needed a sharper visual direction that could communicate its ambition with confidence. The work brought clarity to the offer and a more professional foundation for growth.

[01]
“Understood our vision and translated it into a stunning and user-friendly design. We couldn’t be happier with the result and highly recommend them to anyone.”
Naveed Sheikh
NAVEED SHEIKHCTO / TUTORHIVE
[02]
“Created the creative concept and executed the logo and branding to perfection with a very quick turnaround. I’d happily recommend them for modern digital assets.”
Kevin Kapezi
KEVIN KAPEZICEO / GROWTHACK
[03]
“They did an outstanding job designing our app from the ground up. It was modern and cohesive, with workshops, full journey mapping and thorough user testing.”
Liza Benet
LIZA BENETCO-FOUNDER / NUU BE
[04]
“A lot of fun to work with. Their contribution to OWOW has been the most WOW-inspiring of them all, and we’ve had great feedback from our users.”
Chris Lindland
CHRIS LINDLANDCEO / OWOW
[04] / QUESTIONS

BEFORE WE
BEGIN.

[01]HOW DO I GET STARTED?+

Book a call and we’ll begin with a focused 30-minute session to understand your business, your goals and what your website needs to achieve. From there, I’ll recommend the clearest next step.

[02]CAN YOU WORK WITH OUR EXISTING SITE?+

Yes. We resolve what exists and preserve what works, unless it is actively working against clarity and trust.

[03]MY WEBSITE IS GOOD ENOUGH — WHY DO I NEED A NEW ONE?+

Many websites look fine and technically do the job, but still leave opportunities on the table. A stronger website makes your value clearer, builds confidence faster and gives more of the right visitors a reason to take action.

[04]HOW LONG DOES THIS TAKE — AND WHEN WILL I SEE PROGRESS?+

It depends on what you need. Most projects run from three weeks onwards, depending on whether we’re working on positioning, branding, a website, or a combination—and how much iteration is involved. You’ll feel progress early, particularly in clarity and direction.

For example, we’ve delivered a full brand foundation in as little as two weeks for a luxury interior studio that needed to feel high-end without becoming stiff or corporate.

[05]HOW CAN A NEW WEBSITE IMPROVE CONVERSIONS?+

Your website should work like your best salesperson—even when you’re not there. Clear messaging, relevant proof and well-placed calls to action help more visitors understand your offer, trust your business and take the next step.

[06]WHAT IF EVERYTHING FEELS MESSY OR HARD TO ARTICULATE RIGHT NOW?+

That’s completely fine—that’s often the starting point. We’ll do a deep dive into your situation to surface what actually matters and see if it’s the right fit on both sides. Working with aligned clients is important to me, and clarity comes from the process itself.

[07]WHAT MAKES A CONVERSION-FOCUSED WEBSITE DIFFERENT?+

A standard website may look good. A conversion-focused website combines strong visuals with strategy: every page, message and interaction is designed to guide the right customer towards an enquiry or purchase—helping your website contribute more directly to growth.

[08]HOW INVOLVED DO I NEED TO BE?+

We’ll have one weekly call to review progress and align on next steps. I’ll keep you updated in between and only pull you in when needed—for example, at the start with a short questionnaire, or later when feedback is required.